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Ana Domb: Tacky and Proud: Brazil's Tecnobrega Audiences

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Ana Domb Krauskopf does user experience and cultural research at THE MEME Design, she has also worked as a journalist, film and music producer and cereal mascot. Her work has always revolved around creativity and audiences. She recently obtained a Master of Science degree from the Comparative Media Studies program at MIT where she worked with the Convergence Culture Consortium. In 2007 she co-authored "If It Doesn't Spread, It's Dead: Creating Value in a Spreadable Marketplace" with Dr. Henry Jenkins and Xiaochang Li.

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